Wednesday, July 19, 2006

Optimizing Pharmaceutical Marketing

Date: 7/11/2006
Length: 00:13:11
Size: 6.03MB

Thought Leader: David Zaritsky, Managing Director, Pharmaceutical Markets, Harte-Hanks Inc.

Learn more about the changing landscape of pharmaceutical marketing. This episode features a compelling discussion on maximizing total prescriptions through customer optimization and non-manpowered selling.

Full Podcast

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