Thursday, April 07, 2011

Unveiling the Potential of the CEE Market

Date Posted: 1/31/2011
Size: 8.78MB
Length: 00:19:11
Thought Leader: Pali F. Kollath DVM, MBA Regional Director, Central & Eastern Europe and Treatment Value Practice, Kantar Health

In this episode, Pali F. Kollath discusses Central and Eastern Europe as an emerging market for pharmaceutical companies. You'll learn how large this market is, the benefits of moving into this market, some of the risks and challenges, best practices for setting up operations, and where the market is heading in the future.

Download transcript and white paper

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